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Thanks to all who came out for my “Optimizing Social Media” marketing presentation at AlphaLoft‘s Portsmouth Startup Meetup. It was a great time, with lots of useful conversation from many attendees who have experience with a wide variety of social media tactics.
Here is the slide deck from my presentation:
For easy reference, or if you don’t have time to flip through every slide, here’s a cheat sheet of some resources.
Setting up business social media accounts (these guidelines and settings change so frequently, it’s best to go right to the source):
My blog post explaining how to build Twitter Lists (my #1 suggestion for any Twitter user, but especially for those in marketing).
Scheduling, reporting, automation,monitoring and other marketing tools:
Examples you should check out of people doing marketing well:
- Pinterest: Hubspot
- Twitter: SuddenlyJamie
- LinkedIn: Mashable
- Blogs: KISSmetrics, Copyblogger
- Google+: Seapoint Digital
